Social Media Marketing Curation
This was a design challenge for a telehealth company: Mochi Health. I focused on creating bold Instagram advertisements for a range of target audiences from those who never heard of mochi health, those who are on a frustrating weight loss journey, and those who are already on medication such as semaglutide looking for better alternatives.
I experimented with a variety of formats such as cleaner poster-like formats, simple video animation, and playful carousel Instagram stories.
Use of simple, elegant motion graphics to attract attention without distracting from the product.
Arch4All Co President
Since 2023, I was the co-president for an architecture club called Arch4All. This amazing student-led team collaborated with local development agencies, guest lecturers, and learned about good examples of adaptive reuse, and community architecture. I was individually responsible for not only leading meetings but also leading social media posts and branding the club with a new logo.
Social Media Post Examples– Instagram: @arch4all
A playful, approachable yet useful community activity to gain feedback of what design students favor in their space for our concept project designing studio apartment for artists and designers.
Logo Branding for Arch4All, 2023
Designed a logo from sketch to digital brand and stickers to promote the club, Architecture For All. Trying to capture the playfulness and welcoming identity of the club.